Enterprise
Prism helps media organizations produce more finished video from the source material they already have, with editorial control intact.
The market truth
Demand scales. Teams don't. Every enterprise video operation runs into the same four constraints.
Stories with real audience demand go without a video treatment, because production capacity is already committed.
Hours of archive footage, recorded interviews, and licensed material sit unused, because turning them into finished video takes time the team doesn't have.
Vertical video, FAST channels, regional editions, multilingual versions. New surfaces open faster than teams can be built around them.
Speed, quality, and breadth of coverage stay in permanent tension, because the math of traditional production hasn't changed.
The shifts
Four shifts that compound across teams, platforms, and output.
Produce dramatically more video without dramatically larger teams. Each producer, editor, and journalist gets more leverage on the source material they already work with.
Social, vertical, connected TV, FAST channels, regional editions, multilingual publishing, and underserved niches become reachable without building new teams to support them.
Journalists, marketers, analysts, and subject matter experts produce professional video without becoming editors. Editorial teams stay in control of standards and approval.
Production runs across editing, clipping, archiving, social, localization, and graphics, each a separate system. Prism becomes the unified production layer across them.
Editorial control
Speed without losing judgment. Every Prism output is grounded in source material you provide, reviewed by your team, and traceable end to end.
Every clip is built from material your team provides and traces back to its source. Prism doesn't invent footage or fabricate quotes.
Your editors review and refine before anything publishes. Approval gates are configurable per workflow, per brand, per team.
Every piece records the source material and editorial decisions that shaped it, so review and retraction stay possible long after publish.
Use cases
The shape of Prism is the same. The job changes with the team.
Run multiple stories through the same workflow without expanding the team. Hosted, scripted, source-attributed, and editor-approved before anything ships.
Reach audiences your editors already cover, in formats they currently can't staff for. Archive material becomes social packages. Existing reporting reaches new platforms.
A modern production layer that sits next to your existing broadcast workflow. Move into new platforms without rebuilding the chain.