Workflow · Newswire → Video
From wire stories to a first cut, in minutes.
Prism pulls footage and facts from the wires you already license, then assembles the package: scripted, voiced, and cut. You approve every step.
Integrations
Source availability depends on the feeds, archives, and licenses your organization connects to Prism.
Start from footage you can stand behind.
Search AP, Reuters, Getty, and your own archive in one place. Every result is footage your team already holds the rights to, with the source, shot, and transcript on the clip.
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New York Marathon 2026
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Person cheering on runners
2:25
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july 25, 2025
•
Reuters
A person running in a marathon
2:25
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july 25, 2025
•
Reuters
Solo Runner
2:25
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july 25, 2025
•
Reuters
A police officer rides a motorcycle down the road
2:25
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july 25, 2025
•
Reuters
People on road
2:25
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july 25, 2025
•
Reuters
A person holding signs
2:25
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july 25, 2025
•
Reuters
Person cheering on runners
2:25
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july 25, 2025
•
Reuters
Person cheering on runners
2:25
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july 25, 2025
•
Reuters
Person cheering on runners
2:25
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july 25, 2025
•
Reuters
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footage
Solo Runner
Reuters
•
0:46
•
August 10, 2025
source
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location
New York City, USA
copyright
source format
REUTERS/Al Drago
3840 x 2160 / MOV
reference
asset id
RC2RBGA5JJY4
00-615-8414
summary
A black man with short hair and dreadlocks running in the marathon, wearing an olive green windbreaker, dark blue tights, and white sneakers at Central Park in New York City during the autumn. the crowd is cheering for him from behind as he runs on the road with white lines.
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On-brand, down to the frame.
Prism builds with the assets your brand already trusts: your footage, your SOTs, your presenters, your lower-thirds. The package ships looking like your channel.
Your faces. Your voices.
Put your own people on camera or on the read, or cast a persona your audience will come to know. Prism frames the piece around that choice.
Every element, on brand.
Brand music, SOTs, bumpers, lower-thirds, and overlays — one Elements library, dropped onto the timeline without leaving the editor.
How Newswire → Video works.
From wire to first cut in four steps. Have your say at every stage.
1
Select the wire packages.
Search and select the wire and archive packages you want for your piece.
Person cheering on runners
2:25
People on road
2:25
2
Create the assignment.
Lay out your vision — length, tone, format, and style — and pick the moments you care about.
3
From copy to script.
Prism turns the wire copy into a broadcast script with every shot cued, yours to approve or edit.
4
Get your first cut.
Prism delivers a finished first cut on the timeline — ready to export, or fine-tune in the Editing Suite.
One workflow, every capability.
Prism runs the production line, sourcing to shipping, and hands you the controls at any stage.
Ask Prism anything.
Just describe the edit you want, in plain English.
Suggests the footage.
Pulled from the wire and your licensed archive.
Writes the script.
SOTs and B-roll placed for you to approve or edit.
Captions in your style.
Animated captions, always on brand.
Builds the graphics.
Lower-thirds, bumpers, and chyrons generated in your style.
Voices it your way.
Custom voices, presenters, and personas.
Grade and colour.
Full grading controls, inside the Suite.
Mix the audio.
Levels, clipping, and music, in the editor.
Reframes every format.
One cut, recomposed to 16:9, 9:16, 1:1, and 4:5.
Translates and dubs.
New languages, same voice, captions included.
Cut on the timeline.
Full manual control in the Editing Suite, any time.
Ships every platform.
Broadcast, web, and social — platform-native.
Enterprise
Enterprise-ready, editorially controlled.
Built for newsrooms and media teams producing at scale — your sources, your approvals, your brand.
Editorial control, end to end.
Grounded in your source material, reviewed by your team before publish, traceable to source. Prism never invents footage or fabricates quotes.
Granular team permissions.
Roles, approval gates, and brand controls — configurable per workflow, per brand, per team.
Support that knows your stack.
Dedicated onboarding and deployment, region-specific where you need it.
SOC 2 Type II*
GDPR compliant · EU data residency
Encrypted in transit & at rest
*Independent SOC 2 Type II audit in progress — report expected late 2026.
FAQ
Frequently asked questions.
The things broadcasters and media teams ask us most. Anything we missed? Book a demo and ask us directly.
Production-grade AI video for broadcasters and media teams. Prism turns raw source, wires, rushes, archive, and transcripts, into finished, platform-native packages: a broadcast cut, a vertical social edit, a square clip, all from one project. It's a production system, not a clip generator.
No. Prism assembles real, licensed footage and cited facts. It never fabricates imagery or claims. Every shot links back to its source and every figure to where it came from, so the desk can stand behind every frame.
Your own libraries and the wires you're licensed for, AP, Reuters, Getty, and your MAM or Orange Logic archive. Prism searches only rights-cleared material, and every clip carries its source link, shot description, and transcript.
Your team. You set the assignment, sign off the moments, and your editors keep full control in the Editing Suite: cut, color, captions, and sound. Prism does the assembly; your people make every editorial call, and nothing ships without a human.
From one assignment: a broadcast-standard package, vertical cuts for Reels and Shorts, square and 4:5 social, and web. Each is produced natively for its platform, not cropped, with transcript, captions, and tags still attached. Produce once; ship them all.
Yes. Prism connects to the wire feeds and asset managers you already run, AP, Reuters, Getty, Orange Logic, and other MAMs, and works only from the footage you're licensed for. It fits alongside your stack, not in place of it.
Your source material stays yours. Prism works only with the libraries you connect, never trains on your footage, and keeps every output traceable to its source. GDPR compliant with EU data residency; SOC 2 Type II audit in progress.
Prism is rolling out to broadcasters and media teams. Book a demo and we'll build a finished package from your own source material.
Let's create your next story, together.
See how Video Intelligence can transform your production workflow.
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